GWM expects the plug-in version of its Cannon ute to end up matching the diesel sale for sale in Australia. With the GWM Cannon Hi4-T now reaching showrooms, the brand's local product boss Steve Maciver says plug-in sales will eventually equal diesel Cannon volume, driven by the New Vehicle Efficiency Standard rather than by buyer habits changing overnight.
Why GWM is backing the plug-in
The Cannon Hi4-T pairs a 2.0-litre turbo-petrol engine with electric drive for a combined 310 kW and 750 Nm, carries a 33.1 kWh battery good for a claimed 115 km of electric-only running on the NEDC cycle, and keeps a 3,500 kg braked tow rating. Pitched as the most affordable plug-in ute on sale here, it lets a tradie charge at home through the week and tow on the weekend, which is the exact case GWM is making to fleets. Maciver was clear the even split will not arrive right away.
Cartell Assessment
A half and half forecast is bold for a ute class the diesel has owned for decades, and it leans heavily on the efficiency standard pushing brands to sell lower-emissions variants. The towing and electric-range numbers are strong on paper, but real-world towing economy and resale on a Chinese plug-in ute are the two unknowns that will decide whether buyers follow.
AU Outlook
Expect GWM to lean on fleet and ABN deals to hit that mix, and watch whether rivals answer with their own plug-in utes. The BYD Shark 6 already proved the appetite is there, and a cheaper Cannon plug-in widens the field further.
